Joanne is a senior marketing leader who puts the client at the centre of every conversation. For more than 20 years she has developed programs that elevate the customer experience, and enjoys seeing the value this creates in an organisation and to its people, partners, and clients.

Her background is in the airline and professional services sectors working with various sized organisations from startups to global teams.

As an early adopter and advocate of digital marketing, Joanne experienced the evolution and has continued to reimagine customer interactions that grow and strengthen loyalty.